Privacy Policy

InsureNewCar.com ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you use our website and services.

Information We Collect

We collect information you provide directly to us, including:

• Contact information: first name, last name, email address, phone number
• Vehicle information: year, make, model, and purchase type (purchased, leased, or financed)
• Insurance information: current insurance status, provider name, approximate monthly payment
• Driver information: age, zip code, accident history
• Preferences: your coverage priorities
• Consent records: your TCPA consent status and timestamp

We also automatically collect certain information, including:

• IP address
• Browser type and version
• Pages visited and time spent on each page
• Referring website or advertisement
• UTM parameters and campaign tracking data from the URL that brought you to our site
• Device type and operating system

How We Use Your Information

We use the information we collect to:

• Connect you with licensed insurance agents who can provide quotes for your vehicle
• Facilitate communication between you and insurance professionals
• Improve our website and services
• Analyze website traffic and marketing campaign effectiveness
• Comply with legal obligations

How We Share Your Information

When you submit your information through our form and provide TCPA consent, we share your contact information, vehicle details, and insurance preferences with licensed insurance agents and carriers who may contact you to provide quotes. These agents are independent professionals and are bound by their own privacy policies and legal obligations.

We may also share information with:

• Service providers who help us operate our website and deliver our services (hosting, analytics, email delivery)
• Analytics partners (such as Google Analytics and Facebook) to understand how our website is used
• Legal authorities when required by law, court order, or to protect our rights

We do not sell your personal information to data brokers.

Cookies and Tracking Technologies

We use cookies, pixel tags, and similar technologies to collect information about your browsing behavior, deliver targeted advertising, and measure campaign effectiveness. These may include:

• Google Tag Manager and Google Analytics — for website analytics and conversion tracking
• Facebook Pixel — for advertising measurement and audience building
• Essential cookies — required for basic website functionality

You can manage cookie preferences through your browser settings. Disabling cookies may affect website functionality.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Generally, lead data is retained for up to 24 months after submission unless you request earlier deletion.

Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of internet transmission or electronic storage is completely secure.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Opt-out: Opt out of future marketing communications at any time

To exercise any of these rights, contact us at privacy@insurenewcar.com. We will respond to your request within 30 days.

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You can request details about the categories and specific pieces of personal information we have collected, the categories of sources, our business purposes for collecting, and the categories of third parties with whom we share information.
• Right to Delete: You can request deletion of personal information we have collected from you, subject to certain exceptions.
• Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights.
• Right to Opt Out of Sale: We do not sell your personal information as defined by the CCPA. If this changes, we will provide a "Do Not Sell My Personal Information" link on our website.

To make a CCPA request, email privacy@insurenewcar.com with "CCPA Request" in the subject line. We may need to verify your identity before fulfilling your request.

Children's Privacy

Our services are not directed to individuals under 18 years of age. We do not knowingly collect personal information from children. If we learn that we have collected information from a child under 18, we will take steps to delete it promptly.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on this page with a new "Last updated" date. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us at: privacy@insurenewcar.com